Infrastructure Decisions Could Be Key to ATSC 3.0 Adoption.
On Monday, April 8th, Tina Quigley, CEO of the Regional Transportation Commission of Southern Nevada, joined a panel of thought leaders in the roll-out of connected transportation.
Broadcasters and CE companies are rightly focused on in-vehicle infotainment as a pathway for getting ATSC 3.0 receivers in connected vehicles. However, public sector leaders like Ms. Quigley will make key decisions on communications standards and specs in vehicles and roadside infrastructure — decisions that are vital for adoption of ATSC 3.0.
The panel provided an invaluable roadmap for anyone interested in the intersection of Next Gen TV and intelligent transportation.